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Article Promotion - Correlating Your Income With The Articles You Compose
Many people use article marketing to promote their websites. Utilizing articles in this way can establish your credentials to share information to the broader internet community.
If you are involved in this promotion method have you ever stopped to consider to what extent this activity of article marketing is bringing in revenue for your online efforts. If not, you are highly recommended to spend some time correlating revenue to article marketing.
While article marketing includes many variables such that an exact calculation of advantages in monetary terms is difficult, we cannot forget the fact that when it comes to profitability of any internet business, we must think in terms of hard cash.
Here statistics play a big part in correlating revenue to articles and I am about to explain a way that you can check your article marketing statistics.
Simple calculations can help to compare revenue to the amount of articles we write, even though there are factors specific only to a specific author that are not common to any other author.
Over a period of time of, say, 6 months, an author of various articles can graph income derived from article writing with the "y" axis as Revenue and the "x" axis of the graph as the number of articles written, each time maintaining the number of article depositories to which the article was sent at a constant figure.
For example if you are marketing these articles to sites such as ezinearticles.com or goarticles.com, your revenue that goes to the "y" axis is the payout derived for the month from using solely article marketing, and the "x" axis will be the number of articles submitted.
Over a period of 6 months, you will have enough evidence on the graph to make a straight line that goes through nearly all these points on the graph where the line is represented by the equation y=mx+c
The function of the regressed straight line will indicate that the return derived is a function of "m" which is the slope of the line, and a constant "c".
The constant "c" is the value where the straight line cuts the "y" axis and this is the particular part which stems from the individual and is a representation of his talents in writing, his craft of writing, his command of the language and factors that only the individual demonstrates.
By studying earnings obtained against number of articles submitted, keeping other factors unchanged, it will be possible to get an indication of the quality of the author's writing and form a rough basis to project further income to the number of articles planned for submission, ignoring other factors such as keyword selection, onsite and offsite search engine optimisation which are excluded from the study, and only on the basis of the individual's writing "flair" and talent as measured by the constant "c".
This is by no means exact; but recording statistics and charts like these is useful in helping the marketer notice sudden trend changes, especially where performance falls.
He can then study what has caused this change and highlight details that may be otherwise missed.
Many use software to track earnings, but most scripts do not incorporate graphical analysis. When the charting is done by hand the internet marketer notices sudden changes or is able to consider what to alter to bring in more revenue.
He can go deeper to ask this question: " Since the revenue is directly proportional to the slope of the revenue line, what factors will change the slope?".
Knowing these factors, he can vary them and test the changes.
By correlating revenue with articles written, the internet marketer can project profitability, no matter how rough the estimate. He has on his hands a set of statistics to use for further analysis, or in marketing terms "testing".
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